Industry Experts Agree Metal is Well Positioned for 2023 and Beyond
In the first METALCONLive! of the new year, Paul Deffenbaugh, editorial director of Modern Trade Communications, led a discussion with leading industry experts about the state of the metal construction industry and what we can expect this year. According to Jeff Henry, MBA, CAE, executive director of the Metal Construction Association, “The industry is strong, but we still face challenges in 2023.” From an architects standpoint, Brent Schipper, AIA, LEED AP, founding principal of ASK Studio, is not feeling quite as optimistic as they are starting to see their backlogs starting to drop, but feels “the pace of construction in 2023 will become the most critical priority.” Renee Ramsey, director of the Metal Roofing Alliance, shared data from their 2021 study saying, “We saw a 17% market share in the residential reroof market, which is a primary audience for metal roofing. While not a huge increase, we are happy to see it continue to move in an upward pace.”



Paul led the discussion based on the overall 2023 MCN State of the Industry Report highlighting articles written by each panelist and covering topics which included solutions for the labor shortages, sustainability, supply chain, and training. He wrapped up by asking each panelist about what each of their “crystal ball” looks like for this year and beyond. Renee responded, “I’m very optimistic; I do think the story of metal roofing and the benefits the homeowner gets from it will keep moving the market share of metal roofing up.” Jeff shared, “Sustainability and resiliency are going to be big players and metal has a great platform addressing both; integration with solar will help to drive opportunities and continued consolidation and vertical integration with manufacturers will continue to help supply chain channels.” Brett commented,”Metal and metal systems work with meeting the need for the speed of client demands. And custom pre-engineered metal buildings are going to be more sought after.”
2023 MCN State of the Industry Report
Construction Spending Heads for Big Changes in 2023 – By Ken Simonson, Chief Economist, Associated General Contractors of America
Speed: In 2023, the Pace of Construction Will become the Most Critical Priority – By Brent Schipper, AIA, LEED AP, Founding Principal, ASK Studio
The State of the Metal Construction Industry Justifies Optimism – By Jeff Henry, MBA, CAE, Executive Director, Metal Construction Association
Anticipating Sweeter Carrots and Bigger Sticks for Building Decarbonization – By Alan Scott, FAIA, LEED Fellow, LEED AP BD+C, O+M, WELL AP, CEM
For the Residential Metal Roofing Industry, Five Questions Loom Large In 2023 – By Renee Ramey, Executive Director, Metal Roofing Alliance
Construction Starts to Flatline in 2023 – By Alex Carrick, Chief Economist, ConstructConnect
